Key Responsibilities
Develop and execute brand and marketing strategy.
Manage ATL/BTL campaigns and digital channels (Paid Search, Social, Display, Programmatic).
Oversee PR strategy, media relations, and reputation management.
Lead annual/quarterly planning, budgeting, and campaign execution.
Manage agencies and suppliers.
Conduct market research, analyze performance, and provide recommendations.
Track industry trends and ensure marketing effectiveness.
Support cross-functional alignment with sales and product teams.
Requirements
3–5+ years of experience in marketing, brand, or digital roles.
Strong understanding of strategic planning, communications, ATL/BTL, and digital tools.
Experience with Google Ads, analytics, attribution, PPC, social media platforms.
Strong analytical, strategic-thinking, and leadership skills.
Excellent communication skills.
Advanced English.