Growth Marketing Specialist

Kaspi.kz Казахстан, Алматы, проспект Абая, 26А 2026-06-15 08:35:40
Откликнуться на almaty.hh.kz

Описание

Обязанности:
  • ​​​​​​Развивать CRM-коммуникации Kaspi Магазина (push, in-app, email);
  • Сегментировать аудиторию и находить точки роста;
  • Запускать и улучшать маркетинговые гипотезы;
  • Анализировать эффективность кампаний и влияние на метрики;
  • Работать с продуктом, дизайном, разработкой и аналитикой.
Требования:
  • 2+ года в CRM / Email / Push / Growth маркетинге;
  • Опыт работы с мобильными приложениями и пользовательскими коммуникациями внутри продукта.
  • Понимание принципов сегментации аудитории.
  • Понимание основных маркетинговых и продуктовых метрик.
  • Опыт анализа результатов кампаний и подготовки рекомендаций по улучшению.
  • Опыт работы с мобильной аналитикой и оценкой инкрементального эффекта (Holdout groups).
  • Понимание основных маркетинговых и продуктовых метрик.

Мы ищем человека, который:

  • Проактивен и самостоятельно предлагает идеи;
  • Умеет проверять гипотезы и делать выводы на основе данных;
  • Хорошо взаимодействует с разными командами;
  • Может аргументировать решения через аналитику.
Условия:
  • Полное отсутствие бюрократии;
  • Никакого дресс-кода;
  • Годовой бонус;
  • Обучение за счет компании.
Откликнуться на almaty.hh.kz

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Карточка вакансии:

  • Должность Growth Marketing Specialist
  • Размещено: 2026-06-15 08:35:40
  • Город Казахстан, Алматы, проспект Абая, 26А
  • Зарплата:
  • Компания: Kaspi.kz