Shopper Marketing Manager/ Trade Marketing Manager

Haleon , Almaty, 2025-07-15 18:11:29

Описание

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.
 

Role Responsibilities:

Drive Conversion:Translate brand equity into actionable strategies at the shelf or digital shelf to enhance consumer engagement.Improve Visibility:Deliver best-in-class execution both in-store and online to maximize brand presence.Retailer Collaboration:Co-create category- and shopper-focused campaigns with key retailers to drive mutual growth.Align with Commercial Goals:Support sales growth, new product development (NPD) launches, and promotional sell-through.Agile Execution:React swiftly to market dynamics and competitor actions with quick, tailored activations.Sustain Shopper Loyalty:Develop and support programs that reinforce repeat purchases and brand preference.
 

Basic Qualifications
Why you?:

Leadership Skills:Demonstrates strong leadership abilities to guide and inspire teams towards achieving strategic goals.Shopper & Consumer Insight:Proficient in analyzing shopper behavior and path-to-purchase, leveraging data from sources like Nielsen, IQVIA, and loyalty programs to develop targeted activations. Understands the psychological and emotional drivers behind purchase decisions to translate brand strategy into in-store execution.Channel & Customer Understanding:Possesses deep knowledge of various retail environments, including modern trade, traditional trade, pharmacy, and e-commerce. Capable of tailoring marketing strategies to different retailer formats and building strong relationships with key retail partners or distributors.Integrated Planning, Process & Stakeholder Management:Experienced in collaborating with brand, sales, trade marketing, and category teams. Skilled in aligning 360° campaigns with brand objectives and retail execution plans. Manages multiple projects across departments and geographies, ensuring effective communication with cross-functional teams and external agencies. Leads execution from ideation to in-store/on-site activation in cooperation with distributor teams.


Please upload your resume in English.

Please save a copy of the job description, as this may be helpful to refer to once the advert closes.

#Li-hybrid


What we offer?
Haleon offers a dynamic hybrid work model, allowing you to achieve a balance between professional and personal life. Enjoy an attractive reward package that includes an annual bonus, awards for outstanding performance, and recognition for additional achievements and engagement. We prioritize your well-being by providing extensive support for work-life balance, offering flexible working solutions, including the possibility of working from home, and engaging in various health and well-being activities. Our commitment to diversity is reflected in our open and inclusive environment, which welcomes individuals of all backgrounds, embracing diversity in gender, race, ethnicity, sexuality, disability, and any other characteristic. As part of our commitment to your health, we provide a private medical package for both employees and their eligible counterparts. Our personalized learning approach ensures continuous growth and development in your professional journey. Join a supportive community that values collaboration and inclusivity and take part in integration events that foster a sense of belonging.

Haleon rewards your contribution with a benefits package depending on each CEE location. More detailed information will be disclosed at a further stage of the recruitment process.

Care to join us. Find out what life at Haleon is really like

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.

Похожие вакансии

  • Trade Marketing Manager

    Ferrero , Almaty, 24 дня назад
    ... . Ensuring compliance with national trade marketing standards in agreements with key ... of customer development plans, trade marketing agreements, and maintain performance and ... of experience as a Trade Marketing Professional, preferably in the FMCG ...
    kz.talent.com
  • Marketing Manager - Kazakhstan

    Hаleon Kazakhstan Казахстан, Алматы 12 дней назад
    ... track record as a Marketing Manager, Senior Group Brand Manager, or Customer Marketing Manager roles within the FMCH or FMCG industry. Exceptional knowledge and understanding of brand marketing, media planning, and trade marketing. Demonstrated success in ...
    almaty.hh.kz
  • Marketing Manager - Kazakhstan

    Haleon , Almaty, месяц назад
    ... track record as a Marketing Manager, Senior Group Brand Manager, or Customer Marketing Manager roles within the FMCH or FMCG industry.Exceptional knowledge and understanding of brand marketing, media planning, and trade marketing.Demonstrated success in ...
    kz.talent.com
  • Senior Marketing Manager

    Astana International Financial Centre Authority Казахстан, Астана, проспект Мангилик Ел, 55/18 6 дней назад
    ... as assigned by the Line Manager. Qualifications & experience Bachelor’s degree in Marketing, Business Administration, Communications, or a ...
    astana.hh.kz
  • Trade marketing specialist

    АНКОР Центральная Азия Казахстан, Алматы 6 дней назад
    ... further analysis of effectiveness. Trade Marketing Specialist will work closely with ... for ensuring compliance with trade marketing promotional strategy under the frameworks ... . Bear full responsibility for Trade Marketing budget allocated to the country. ...
    almaty.hh.kz
  • Trade marketing specialist

    АНКОР Центральная Азия Казахстан, Алматы 5 дней назад
    ... further analysis of effectiveness. Trade Marketing Specialist will work closely with ... for ensuring compliance with trade marketing promotional strategy under the frameworks ... . Bear full responsibility for Trade Marketing budget allocated to the country. ...
    almaty.hh.kz
  • Junior Trade Marketing Specialist Kenzo

    LVMН P&C KAZAKHSTAN (ЛВМШ ПИ ЭНД СИ КАЗАХСТАН) Казахстан, Алматы 6 дней назад
    ... effectiveness and profitability of brand trade - marketing activities. Analysis of brand trade marketing activities effectiveness based on the ... and results of the brand trade marketing activities and its competitors in ...
    almaty.hh.kz
  • Head of Marketing

    INVESTBANQ TECH LAB LIMITED Казахстан, Алматы 6 дней назад
    ... -up Requirements 5 + years in marketing with 3 + years leading a ... and deliver end-to-end marketing strategies, with a solid grasp ...
    almaty.hh.kz
  • Manager Brand adidas KAZ & CIS countries

    adidas Kazakhstan Казахстан, Алматы 2 дня назад
    ... activations, assortment and category management, trade marketing, digital marketing) to deliver overall plan within the country scale Support country manager with any brand related needs & ...
    almaty.hh.kz
  • Shopper Marketing Manager / Trade Marketing Manager Kazakhstan

    Hаleon Kazakhstan Казахстан, Алматы 23 часа назад
    ... . About the Role: As the Marketing Manager for Kazakhstan, you will play ...
    almaty.hh.kz
  • Shopper Marketing Manager / Trade Marketing Manager Kazakhstan

    Hаleon Kazakhstan Казахстан, Алматы день назад
    ... Collaboration: Co-create category- and shopper-focused campaigns with key retailers ... with quick, tailored activations. Sustain Shopper Loyalty: Develop and support programs ... in collaborating with brand, sales, trade marketing, and category teams. Skilled in ...
    almaty.hh.kz
  • Director of Sales & Marketing

    Marriott International , Kazakhstan, месяц назад
    ... activities to augment the overall marketing communication strategy. • Supports the General Manager by coordinating crisis communications. • Executes ... ; continues to upgrade the sales & marketing talent; works with HR to ...
    kz.talent.com
  • Retail Marketing Team Leader

    КОЛГЕЙТ-ПАЛМОЛИВ (КАЗАХСТАН) Казахстан, Алматы 3 дня назад
    ... with Divisional strategies Strengthen Retail Marketing team capabilities in Shopper insights, 7Ps fundamentals & analytics to ... share 12M Grid management – Modern Trade & Traditional Trade GTN planning & control Prioritize Retail ...
    almaty.hh.kz
  • Live Ops Manager (push notifications manager)

    G5EN KAZ Казахстан, Астана 4 дня назад
    ... looking for a Live Ops Manager (push notifications manager). Do you have what it ... organizational skills. Bachelors degree in Marketing, Economics or related field, Master ... AB testing. Experience in games marketing and or games live ops. ...
    astana.hh.kz
  • Live OPS Manager (push notifications manager)

    G5 Entertainment AB , Astana, 4 дня назад
    ... looking for a Live OPS Manager (push notifications manager). Do you have what it ... organizational skills. Bachelors degree in Marketing, Economics or related field, Master ... AB testing. Experience in games marketing and or games live ops. ...
    kz.talent.com
  • Category Manager / Group Brand Marketing Manager (Almaty)

    Henkel Central Asia & Caucasus Казахстан, Алматы, улица Масанчи, 78 день назад
    ... looking for a Category Manager Group Brand Marketing Manager to join our team ... campaigns development) A Category Manager Group Brand Marketing Manager is responsible for analyzing industry ... 2+ years Sales Trade Marketing CatMan experience would be a ...
    almaty.hh.kz
  • Category Manager / Group Brand Marketing Manager - Urgently Hiring!

    Henkel , Almaty, месяц назад
    ... , Communication campaigns development)A Category Manager Group Brand Marketing Manager is responsible for analyzing industry ... Management experience 2+ years Sales Trade Marketing CatMan experience would be a ...
    kz.talent.com
  • Category Manager / Group Brand Marketing Manager

    Henkel , Almaty, месяц назад
    ... , Communication campaigns development)A Category Manager Group Brand Marketing Manager is responsible for analyzing industry ... Management experience 2+ years Sales Trade Marketing CatMan experience would be a ...
    kz.talent.com
  • Category Manager / Group Brand Marketing Manager - Now Hiring!

    Henkel , Almaty, месяц назад
    ... , Communication campaigns development)A Category Manager Group Brand Marketing Manager is responsible for analyzing industry ... Management experience 2+ years Sales Trade Marketing CatMan experience would be a ...
    kz.talent.com
  • Manager Performance Marketing LENA

    Adidas , Алматық, 6 дней назад
    ... OVERALL RELEVANCE TO ORGANIZATION The Manager Performance Marketing EMC will be responsible for ... cross-functionally with franchise partner marketing teams, site operations and analytics ...
    kz.talent.com
  • Retail marketing specialist for wholesale partners

    adidas Kazakhstan Казахстан, Алматы 5 дней назад
    ... with the agreed account marketing plan. Provide detailed budget reporting across omni channel executions. Support on training to the Back to Trade team and partner store teams. Always-on alignment with the Omni Channel manager regarding account activation ...
    almaty.hh.kz
  • Global Marketing & Social Media Coordinator

    Crimson Education , Almaty, 28 дней назад
    ... events, generating leads, leading marketing campaigns for the Global Business ... Website Landing Pages, Email Marketing Campaigns Sharing community insights, user- ... . Proven experience in digital marketing, content marketing, and campaign management. A strong ...
    kz.talent.com
  • B2B Demand Marketing Manager (Remote)

    smile.com.au , kazakhstan, 3 дня назад
    ... requirements:Strong experience in strategic marketing and campaign management.Ability to ... .Hands-on experience with CRM, marketing automation, and analytics tools.If ... data insights to drive strategic marketing efforts, personalise campaigns, and enhance ...
    kz.talent.com
  • Marketing & PR Manager/Начальник отдела маркетинга, связей с общественностью

    СААД ОТЕЛЬ, ТМ (Saad) Казахстан, Нур-Султан (Астана), улица Достык, 2 20 дней назад
    ... corporate email campaign results; Manages marketing budget throughout year; Provides regular ... Revenue Evaluates and implements new marketing opportunities for the property; Ensures ... assist in the sales and marketing of the property; Works with ...
    astana.hh.kz
  • Trade & E-Retail Manager

    АНКОР Центральная Азия Казахстан, Алматы день назад
    ... winner trips. Требования: Experience in marketing and trade marketing — at least 3–5 years. ...
    almaty.hh.kz
  • Trade Marketing Intern

    Байерсдорф Казахстан Казахстан, Алматы, проспект Абая, 42 3 дня назад
    ... maintain administrative routine within Shopper & Customer marketing team Requirements: Currently pursuing a degree in Marketing, Business, or a related field ... teamwork abilities Passion for trade marketing, marketing Self-discipline and accountability for ...
    almaty.hh.kz
  • Performance Marketing Manager (Full-Time/Remote)

    smile.com.au , kazakhstan, 3 дня назад
    ... with the designer & content manager to ensure creatives and communication are in line with brand guidelines.Work closely with the SEO lead and the rest of the Growth Marketing team to align performance marketing strategies with organic search ...
    kz.talent.com
  • Performance Marketing Manager (Full-Time/Remote)

    Snaphunt , kazakhstan, 3 дня назад
    ... with the designer & content manager to ensure creatives and communication are in line with brand guidelines.Work closely with the SEO lead and the rest of the Growth Marketing team to align performance marketing strategies with organic search ...
    kz.talent.com
  • Event & Email Marketing Manager

    от 400000 до 500000 KZT
    Юридическая Фирма GRATA,ТОО Казахстан, Алматы 4 дня назад
    ... and results-driven Event & Email Marketing Manager to join our Marketing team. Your Responsibilities Will Include: ... in event and or email marketing (preferably in professional services or ... . Experience with CRM and marketing automation tools is a plus. ...
    almaty.hh.kz
  • Manager In-Store Marketing & Activation

    adidas Kazakhstan Казахстан, Алматы 5 дней назад
    ... the team to Snr. Manager Omni for further actions to ensure on time in full delivery of the agreed plan Omni-Channel Marketing Calendar Ordering and Execution Be ... years of experience in trade, retail marketing or sales (preferably in the ...
    almaty.hh.kz
  • Marketing & Growth Manager (They/She/He)

    Glovo , Kazakhstan, 21 день назад
    ... . YOUR MISSION The Growth Marketing Manager leads growth and engagement initiatives ... Kyrgyzstan). Define Glovo local Marketing strategy, adapting global playbook to ... to HQ, the General Manager and the Regional Marketing Director. Apply your expertise in ...
    kz.talent.com
  • Specialist Omnichannel WHS KAZ

    Adidas , Алматық, месяц назад
    ... the agreed account marketing plan. ·Provide detailed budget reporting across omni channel executions. ·Support on training to the Back to Trade team and partner store teams. ·Always-on alignment with the Omni Channel manager regarding account activation ...
    kz.talent.com
  • Specialist Omnichannel WHS KAZ

    adidas , Алматық, месяц назад
    ... account marketing plan.·       Provide detailed budget reporting across omni channel executions.·       Support on training to the Back to Trade team and partner store teams.·       Always-on alignment with the Omni Channel manager ...
    kz.talent.com
  • Trade Marketing & E-Retail Manager Givenchy

    LVMН P&C KAZAKHSTAN (ЛВМШ ПИ ЭНД СИ КАЗАХСТАН) Казахстан, Алматы 6 дней назад
    ... , lines, POS, clients, etc. In Trade marketing: Trade marketing programs development & implementation: windows, coop activities, spraying, GWP, trade incentive program. Merchandising development and ...
    almaty.hh.kz
  • Head of Channel Activation

    Лореаль Казахстан Казахстан, Алматы 12 дней назад
    ... the team of trade marketing managers to increase company sales ... , develop and manage Trade Marketing team. Ensure development of expertise and know-how in the Trade Marketing team 5+ years of relevant trade marketing experience Sales experience is a ...
    almaty.hh.kz
  • Project Manager (Mobile Trade-in | B2C)

    Samsung Electronics Central Eurasia LLP. Казахстан, Алматы 6 дней назад
    ... the company (e.g. Sales, Marketing, Legal, Accounting) Always-on Reporting to Top Management on Trade-in Project status including main ...
    almaty.hh.kz
  • Field Sales Manager Kazakhstan

    Hаleon Kazakhstan Казахстан, Алматы 23 часа назад
    ... part of something special. Sales Manager Kazakhstan About the role As the Sales Manager for Kazakhstan, you will play ... -functional Collaboration: Collaborate closely with Marketing, Trade Customer Marketing, and Field Force teams to ...
    almaty.hh.kz
  • Field Sales Manager Kazakhstan

    Hаleon Kazakhstan Казахстан, Алматы 12 дней назад
    ... part of something special. Sales Manager Kazakhstan About the role As the Sales Manager for Kazakhstan, you will play ... -functional Collaboration: Collaborate closely with Marketing, Trade Customer Marketing, and Field Force teams to ...
    almaty.hh.kz
  • Sales Manager Kazakhstan

    Haleon , Almaty, 19 дней назад
    ... part of something special.Sales Manager KazakhstanAbout the roleAs the Sales Manager for Kazakhstan, you will play ... -functional Collaboration: Collaborate closely with Marketing, Trade Customer Marketing, and Field Force teams to ...
    kz.talent.com

Карточка вакансии:

  • Должность Shopper Marketing Manager/ Trade Marketing Manager
  • Размещено: 2025-07-15 18:11:29
  • Город , Almaty,
  • Зарплата:
  • Компания: Haleon