• Develop and manage the social media content strategy
• Identify trends and viral formats relevant to our product
• Turn product features into engaging content concepts
• Build and manage content funnels across social platforms
• Plan and coordinate the content production pipeline
• Analyse performance and iterate quickly
Требования:
• Strong experience in SMM and content strategy
• Experience launching or growing products through social media
• Understanding of content funnels (top / middle / bottom of funnel)
• Ability to spot trends and create relevant content ideas
• Strategic thinking with a strong execution mindset